Freshminds Communication: The solution To Your Virtual Event

Joy Chinecherem

It’s not news that the world has gone virtual, the advent of the Coronavirus helped to speed up the process. For months, the world was on a standstill, with almost every country on lockdown to prevent the spread of this virus. World economies were on a steady decline, businesses and companies had no way to function efficiently.

The world had to shift to the virtual world, with business meetings and conferences holding online. It was at this time that techie applications like Zoom boomed and Facebook launched their video conference call option as it became a necessity during the pandemic.

Companies have turned to live streaming for their events and annual meetings; virtual events have taken center stage, and this is where Freshminds communications come in.
Freshminds Communication handles virtual events professionally for clients with a track record of over 22,000 participants across its virtual platforms.

What is Live Streaming?

According to Wikipedia, Live streaming refers to online streaming media simultaneously recorded and broadcast in real-time. It is often referred to simply as streaming,
It simply means to transmit or receive live video and audio coverage of an event over the Internet.

Freshminds communications with a proven track record in hosting live events understands how tasking it can be for a company to set-up a successful virtual event and the many things that can go wrong during a live stream session. We’ve all at one point or the other had a bad experience using the internet, imagine setting up a virtual annual meeting only for you to be talking to yourself because your viewers somehow could not connect.

Freshminds understands that virtual meetings are new to a lot of people, before setting up a live stream session.
it’s important to understand the fundamentals which fall under two components:
The internet connection
The live streaming equipment
Testing

Internet connection
High-quality live video streaming largely rests on the strength and speed of your internet connection. To make sure your live stream doesn’t disappoint or buffer for your viewers, ensure that your internet speed is at its optimum level.
Essentially, your internet’s bandwidth should be at least double your broadcast bitrate. Some speed is lost in the uploading and encoding process, so the higher you can keep the speed at your end, the better it will be on the viewing side.
There’s a number of ways to improve and maintain a strong internet connection. First of all, don’t depend on a WiFi connection – they can never be 100% reliable. But of course, you don’t have to worry about these when you engage the services of Freshminds with our various strong services providers which we can switch at any time, you are assured of a reliable connection all through your event. Our suitable internet connection also ensures a stable bandwidth connection.

What is Bandwidth: Bandwidth is the maximum rate of data transfer across a given path. It can be described as a Network Throughput; it refers to how much digital information we can send or receive across a connection in a certain amount of time. When streaming out to the Internet, you are consuming upload bandwidth. Examples of uploading include attaching a file to an email, saving a file to Cloud storage, or publishing a live stream.

As with download bandwidth, upload bandwidth has a set rate (i.e. “5 Mb/s up”) as dictated by your internet service provider (ISP). Download bandwidth limits are also generally higher than upload limits (e.g. “15 Mb/s down and 5 Mb/s up”). It is essential to know your network’s upload speed because this rate enables (and also limits) the quality of your outgoing streams. If you don’t have enough bandwidth for streaming out, then viewers will be unable to view your content and your live stream won’t be successful.

Understanding factors such as stream quality, encoding settings, and other conditions are essential to configuring a worry-free and reliable live broadcast.
Freshminds is particular about delivery and best result; the team pays attention to the slightest detail making sure your virtual event runs seamlessly.

Read Also: Freshminds Group Holds Annual Staff Retreat, Flags off Vision 2020 – 2025 (Photos)

The Streaming Equipments: Video And Sound Quality

The streaming equipment that you use will make or break your live stream. Professional broadcasters need professional-grade equipment.
Cell phones and consumer-grade cameras suffice for Twitch and Youtube streamers, but some events like a company’s Annual General Meeting demands high-grade live streaming equipment to provide a top-notch user experience.
It is also important to keep in mind that when your original recording is poor quality, there is nothing you can do to fix it. That’s why using a good quality camera will provide the best possible image at the very beginning of your broadcast.
Freshminds uses a full HD camera, which are the best options for professional broadcasting bringing your events live to your viewers.

Testing
When broadcasting, you can never be too careful. You should always test, test, and test again, to ensure no issues present themselves at the last minute. Check your resolution, speed, equipment, and more on multiple devices to give yourself peace of mind and avoid any potentially negative impacts on your reputation by offering a dodgy stream.
Freshminds professional live-streaming service offers a wide range of features to allow professionals to broadcast live or stream on-demand video at exceptional quality.