Why We Ended Our Sponsorship Deal With Neymar - Nike Opens Up

Why We Ended Our Sponsorship Deal With Neymar – Nike Opens Up

by Victor Ndubuisi
A+A-
Reset

Sportswear giant, Nike Inc, has confirmed that it ended its relationship with Brazil and Paris Saint Germain superstar, Neymar Jr, last year.

The former Barcelona star was investigated by the company last year after a Nike employee accused him of sexual assault, an allegation the footballer denied.

According to Wall Street Journal, the employee had told friends as well as Nike colleagues in 2016 that Neymar tried to force her to perform oral sex in his hotel room while in New York City where she was helping to coordinate events and logistics for Neymar and his entourage.

It’s Impossible For Barcelona To Re-Sign Neymar – Barcelona President

After spending eight years with the sports company, Nike cut Neymar’s deal without stating the reason for the termination in August 2020.

Advertisement

Although the investigation was inconclusive reports added that Neymar refused to cooperate with the Cooley inquest.

However, in a press release on Friday, Nike finally revealed the reason why their deal with Paris Saint-Germain star Neymar was called off in a press release.

“Nike ended its relationship with the athlete because he refused to co-operate in a good faith investigation of credible allegations of wrongdoing by an employee,” read the statement.

RACISM: Neymar Banned For Two Matches

“No single set of facts emerged that would enable us to speak substantively on the matter,” they added.

“It would be inappropriate for Nike to make an accusatory statement without being able to provide supporting facts.”

Neymar, who joined Nike as a 13-year-old moved on, with his life when he signed a new endorsement deal with German sportswear company Puma.

Advertisement

 

Follow us on Facebook

Advertisement
Post Disclaimer

The opinions, beliefs and viewpoints expressed by the author and forum participants on this website do not necessarily reflect the opinions, beliefs and viewpoints of Anaedo Online or official policies of the Anaedo Online.

You may also like

Advertisement