The countrywide ticket sales for February were N278 million, according to Mr. Ope Ajayi, national head of the Cinema Exhibitors Association of Nigeria.
The CEAN’s executive director disclosed this information in an interview with the News Agency of Nigeria in Lagos.
The number of moviegoers at cinemas dropped significantly in February when compared to January’s N819 million in sales.
He blamed the decline in sales on a lack of cash and the poor network service that POS operators countrywide were receiving.
Ajayi stated that cinema attendance reached an all-time low the week before the presidential and national assembly elections.
He continued by saying that because movie producers refrained from producing films during the election season, February’s movie offerings at theaters were restricted.
“A couple of reasons are responsible for the drop in sales. We lost a weekend of sales during the Presidential and National Assembly elections, Nigerians’ attention was focused on voting across the country.”
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“Cash crunch and POS failures, affecting trading generally are also affecting the cinemas.
“Many movie producers and distributors avoided releasing movies during the election period. So, the content was also somewhat limited,” he said.
Ajayi revealed that “Antman” and “Love in a Plague” were the two most popular movies shown in theaters in the nation in February.
“Creed III,” “What love got to do with it,” “Shazam Fury of the Gods,” “John Wick IV,” “Different Strokes,” and “Dungeons and Dragons 83” were among the movies he mentioned as ones to watch out for in March..
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